In our January 19th You’re MarketingKind gathering Paul Schenderling, economist, advisor, and author, will lead a discussion on his latest book Quality, Made in Europe and the ideas it raises about the future of our economy, the purpose of business and the kind of society we want to create.

At a time when economic growth, competitiveness and productivity are so often discussed as the only ligitimate goals for business and the economy, Paul’s book offers a brilliant opportunity to reconsider what a successful economy should actually deliver.

Together we will explore how an emphasis on quality, long-term value and a more purposeful approach to economic development can create prosperity while strengthening the foundations of a good society.

Paul is a dutch economist, advisor, and author of the bestseller ‘Er is leven na de groei’. As co-founder of Postgroei Nederland and Just Enough, he advocates for a fair and sustainable economy within planetary boundaries. He is senior advisor at Sufficiency on broad prosperity and the new economy.